MILWAUKEE (December 4, 2014) — Briggs & Stratton Standby Power unveiled a new website section designed to give homeowners an easy-to-follow step-by-step guide to navigate the often confusing process of choosing, buying and installing a standby generator.
“Our recent research found that understanding the standby generator category and purchasing a standby generator system can be a confusing process for far too many homeowners,” said Amanda Grandy, marketing manager for Briggs & Stratton Standby Power division. “We completely overhauled our website to help guide users through every step in the process, so all homeowners need to know is that they want a permanent solution to preventing power outages — we’ll help with the rest.”
From learning exactly what a standby generator does, to understanding the whole installation process, visitors of www.powernow.com can follow along the step-by-step site design that helps them find their home’s right-sized standby generator system.